Documented performance examples
A proven track record of commercial acumen, data-driven marketing, and revenue growth across leading multinational FMCG brands and high-potential businesses.
Regional business growth at Unilever in 2023
Regional growth at Unilever in 2022
Territory sales growth at GSK in 2019
National marketing & commercial knowledge assessment
These figures describe specific commercial experience. They are not promises of results for future consulting engagements.
Proof that informs the work
Commercial experience
10+ years of commercial and marketing experience with Unilever, GSK and Nestlé.
Documented results
9% and 5% regional growth at Unilever, and 25% territory sales growth at GSK.
Professional learning
Certified credentials including Google – Foundations of Digital Marketing & E-commerce.
Technology and platforms
Hands-on experience with Google Search Console, GA4, CRM systems, and marketing analytics.
Strategic application across industries
How strategic marketing consulting creates clarity and momentum across varied business models.
Connecting Authority to Qualified Pipeline
Helping B2B consultancies and professional firms translate complex expertise into crisp positioning and high-intent inbound search visibility (AEO/SEO).
Go-to-Market & Funnel Alignment
Auditing the friction between ad clicks, landing page conversion, and product trial activation to eliminate wasted marketing budget.
Establishing Commercial Clarity
Transitioning founder intuition into a documented, scalable marketing strategy that team members and external agencies can execute without confusion.
Explore how this commercial experience applies to your business
Schedule an introductory marketing consultation to review your current challenges and next steps.